Our testing sessions have shown that breaking expectations makes people unhappy and can lead to clients walking away from an otherwise good purchase. Understanding what your customers expect will allow your team to build products that are both successful and useful.
This particular session includes a practical workshop to help team members understand the definition of a good user interface. We have designed this workshop for a wider audience, so it is valuable to everyone in the your team – programmers, designers, marketers etc.
Expectations have a huge impact on people
People expect the world to behave a certain way. This is based on past experiences and when a product suddenly changes, customers tend to react negatively. Most people just hate change for change’s sake, but love it when change leads to something dramatically better.
Get in touch with us via the phone or email and we will help you choose the training modules that provide the best bang for your buck.